Freshsales Introduction MOOC

Authors

  • Gulherme Alves de Sá Instituto Politécnico de Santarém
  • João Silva Instituto Politécnico de Santarém
  • Luís Alves Instituto Politécnico de Santarém
  • Marco Rosa Instituto Politécnico de Santarém
  • Fernando Bento Instituto Politécnico de Santarém, Portugal ISTAR - Information Sciences and Technologies and Architecture Research
  • João Samartinho Instituto Politécnico de Santarém Unidade de Investigação do Instituto Politécnico de Santarém CIAC – Pólo Literacia Digital e Inclusão Social http://orcid.org/0000-0001-9049-1234

DOI:

https://doi.org/10.25746/ruiips.v8.i4.21989

Keywords:

Community, CRM, Freshsales, Initiation, MOOC, User Interface

Abstract

CRMs (Customer Relationship Management) are software that gather user interaction data and use it to boost a simplify the sales process. These software are more sophisticated nowadays, which hinders the initial approach to CRMs. In order to make an introduction to this type of software to an inexperienced user possible, we intend to start a MOOC that takes into account the sophistication of the current CRM software and apply the best methods to an efficient learning. Massive Online Open Courses (MOOCs) are online courses with minimum requirements that are generally available to all applicants. An advantage of MOOCs is the goal to build knowledge through communication between the participants of the course (Editorial HR, 2014). Bearing this in mind, we propose a Freshsales Introduction MOOC since Freshsales has a very simple and user-friendly user interface, which will facilitate the adaptation phase for company employees and interested students. This MOOC will be available on the eRaizes.Redes platform.

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Published

2020-12-30

How to Cite

Sá, G. A. de, Silva, J., Alves, L., Rosa, M., Bento, F., & Samartinho, J. (2020). Freshsales Introduction MOOC. Revista Da UI_IPSantarém, 8(4), 131–134. https://doi.org/10.25746/ruiips.v8.i4.21989

Issue

Vol. 8 No. 4 (2020): Thematic Edition: Exact Sciences and Engineering - Conference "Digital Transformation and Information Technologies in Pandemic Times"

Section

Papers

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